How fun is this? The marketing team behind the movie Chronicle built three RC planes in the shape of human beings and flew them around New York City to create the illusion of superheroes zooming around iconic landmarks. Say what you will about this being a viral marketing ploy, I would much rather watch this than a 60-second trailer on TV. Well done. And also, I want one. (via gizmodo)
Tuesday, September 25, 2012
Flying People in New York City
How fun is this? The marketing team behind the movie Chronicle built three RC planes in the shape of human beings and flew them around New York City to create the illusion of superheroes zooming around iconic landmarks. Say what you will about this being a viral marketing ploy, I would much rather watch this than a 60-second trailer on TV. Well done. And also, I want one. (via gizmodo)
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